Friday, August 15, 2014

Hipsteria and Gentrification in Sunset Park



Hipsteria takes over Industry city at Mister Sunday dance parties.

They used to be known as Yuppies at one time, but how do you name a disease after yuppies? No, hipster is more fitting a word to invent hipsteria. A disease that invades sleepy neighborhoods of the old fashioned Brooklyn type and turn them into high priced rental spaces with restaurants that sell birdfood sized servings on a plate priced accordingly for the well heeled anorexic and bolemic, always on a diet over paid urban professionals whose idea of work is pushing a sheet of paper around the desk a few times. These are the invaders who are the vanguard of a well orchestrated plot by developers to turn or Sunset Park into yet another version of village like downtown Manhattan. At the website Fast Company writer Erica Berger has an excellent essay explaining the tactics being employed with Jamestown developers in the lead to gentrify Sunset Park. It makes for sober reading and reveals a bit of the underlying process that is changing our neighborhood.   Meanwhile, over at Gawker is another article timely in it's appearance, since it names another culprit spreading the disease.. Also, Caesar Zuniga has an open letter against gentrification in the Brooklyn spectator, Mr. Zuniga wants to be our assemblyman. My take on the subject is that opposing these waves of gentrification have always proved fruitless as history has tended to show. It's like trying to drain the ocean with a thimble.